Information/Reference title - aimed at 9-11 years.
Photograph/Advanced painting, intricate drawings and experimental typography.
Q1. I feel that this art technique/style is commonly used through books aimed at 9-11 year olds. The illustrators in particular tend to be quite keen on experimenting with visual imagery and text to create an interesting design that mirrors the story's informational output.
Q2. It's important to try to understand what children at this age feel aesthetically pleased by. As these children are developing and approaching teenage years, a maturity of media is used throughout the imagery and text.
Baby/Toddler - First Objects Book
Very basic imagery/use of heavy rainbow colours/minimal
Q1. I feel that this art technique/style is commonly used through books aimed at babies and toddlers. With a humans first book, young children who have just entered the world tend to focus purely on the imagery and amazing colours that can be seen throughout the book, as they are unable to read at this point, the design of the typography doesn't really matter.
Q2. It's important to try to understand what children at this age feel aesthetically pleased by. Big bold colours and dominant characters, particulary characters that reference to what they see in real life, for example bears (for they may have toys that resemble these characters in which they can refer too).
Picture Books - aimed at 3-6 year olds
Extensive Colour pallets, introduction to typography and experimentation.
Q1. I feel that this art technique/style is commonly used through books aimed at babies and toddlers. As a child is developing, they are now beginning to learn how to read, making these books educational throughout bold text and size of text can help the child understand the meaning within the images used.
Q2. It's important to try to understand what children at this age feel aesthetically pleased by. Basic but experimental imagery- taking into account some details that can be brought in from existing objects in the world.. For example the pumpkin in the 3rd book resembles a pumpkin in real life, but with a cartoon aspect. Children can then be informed and can seemingly link real life and books together through illustration.